ALPHONS is a quiet luxury streetwear label founded in 2024 by Alphonse Bertrand Tock. Born in Singapore and shaped by global influences, the brand redefines modern luxury through refined minimalism, intentional design, and a deep respect for craftsmanship.

Rooted in freedom and authenticity, Alphons creates ready-to-wear pieces that blend heritage construction with contemporary silhouettes — understated but never unnoticed. Each collection is designed for those who move with purpose, speak through style, and embody presence without the need for volume.

With no formal fashion training, Alphonse brings a unique perspective to design — one shaped by culture, experience, and a lifelong appreciation for detail. Alphons is his canvas for storytelling: personal, modern, and fearless in its subtlety.

Every drop reflects the journey — evolving with each season, and growing with a community that values clarity, restraint, and substance over noise.

This is ALPHONS.

Defy expectations. Define luxury.